TEF Audio Stories: Understanding Your Market

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This week on the TEF Audio Stories, three Nigerian Tony Elumelu Entrepreneurs, Temi Afolabi, CEO of Kieva Adesuwa, Jide Ipaye, CEO of Keexs Tribe  and Kene Rapu, CEO of Kene Rapu (All from the class of 2016, Fashion) tell us how entrepreneurs need to understand their market to ensure their businesses thrive.

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